Storytelling is not as straightforward as it once was. Not only is it harder to physically capture stories in a distant world, it’s also harder to capture the attention of those you’re telling stories to. In a time of rapid and unpredictable change, storytelling– from the method of delivery to the content itself – has pivoted and adapted at speed.
In addition to the 45 minute webinar presentation, we produced a live-illustrated hand out to distribute to attendees after the webinar.
Storytelling From A Distance Webinar
This webinar session at Crowd DNA looked at what has changed about how we tell stories in a time where most things are done at a distance. We considered not only what different forms of remote storytelling have emerged in popular culture, but also how we – as researchers – can continue to build empathy with people, and understand our audiences without visiting or seeing them in person.